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Nobody Just Nobody


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Coca Cola gets called out
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In the last few years coke has been caught faking research studies, funding government entities in charge of setting guidelines, and pushing to have sugar recognized as healthy.  Apparently this is not going too well for them!

http://www.coca-colacompany.com/stories/well-do-better-coca-cola-vows-to-improve-transparency

'We’ll Do Better': Coca-Cola Vows to Improve Transparency

 

Editor's Note: This op-ed appeared originally on page A11 of the Aug. 20, 2015 edition of The Wall Street Journal, and is being republished with permission here on Coca-Cola Journey.


At Coca-Cola, the way we have engaged the public health and scientific communities to tackle the global obesity epidemic that is plaguing our children, our families and our communities is not working.

Our company has been accused of shifting the debate to suggest that physical activity is the only solution to the obesity crisis. There also have been reports accusing us of deceiving the public about our support of scientific research.

We have read and reflected on the recent news stories and opinions, online conversations and questions from our own family and friends. The characterization of our company does not reflect our intent or our values.

I am disappointed that some actions we have taken to fund scientific research and health and well-being programs have served only to create more confusion and mistrust. I know our company can do a better job engaging both the public-health and scientific communities—and we will.

By supporting research and nonprofit organizations, we seek to foster more science-based knowledge to better inform the debate about how best to deal with the obesity epidemic. We have never attempted to hide that. However, in the future we will act with even more transparency as we refocus our investments and our efforts on well-being.

Committed to acting with integrity when serving our customers and our communities, Coca-Cola has always believed that a healthy diet and regular exercise are essential for a healthy lifestyle. As the largest beverage company in the world, we believe that we are uniquely positioned to have a positive impact.

Our business will continue to evolve and respond to the needs of society—from product innovation to responsible marketing to our sponsorships and partnerships. And we will expand on the good things we are already doing so people may enjoy Coca-Cola products that have the calories and ingredients that fit their lifestyle. We will also continue our work to provide more choices, in smaller pack sizes, in more communities—waters, lower-calorie and lower-sugar drinks, diet soda and zero-calorie drinks.

In addition, I have directed Sandy Douglas, president of Coca-Cola North America, to:

  • Publish on our website a list of our efforts to reduce calories and market responsibly, along with a list of health and well-being partnerships and research activities we have funded in the past five years, which we will continue to update every six months.
  • Charter and recruit an oversight committee of independent experts to advise and provide governance on company investments in academic research.
  • Engage leading experts to explore future opportunities for our academic research investment and health and well-being initiatives.
  • Sandy will lead this work in the United States and the best practices will be implemented internationally.

As we continue to learn, it is my hope that our critics will receive us with an open mind. At times we will agree and at times we will passionately disagree. The one thing we all have in common—we care.

We want to get focused on real change, and we have a great opportunity ahead of us. We are determined to get this right.

 
Muhtar Kent is chairman and CEO of The Coca-Cola Company



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Frozen Sucks!

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Obesity has nothing to do with sodas, or pastries, or big Macs, it has everything to do with inactive life styles.

I don't know entirely what coca cola is accused of other than typical everyday, every company does, marketing and research and lobbying.

What I do know about coca cola is their integrity. A few years back, a disgruntled employee of Pepsico, who had access to the recipe, stole a copy of the recipe and brought it to coke in search of a job. Coke took the recipe, didn't open the sealed envelope, and gave it back to Pepsico.

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Nobody Just Nobody


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Don't remember when it was but they funded government research about how healthy sodas were in the American diet. The research came out all in Coke's favor. Later it was discovered that the research was falsified and several of the researchers had received money from Coke.

New research is finding that obesity has less to do with inactivity and more to do with the types of foods people are consuming.

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Lindley


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Portion control and exercise is the best fight against obesity.

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Southern_Belle


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Coke has been out decades. It's not their fault people are fat.

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lilyofcourse


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I don't care. I'll give up my coke when I'm dead.

Better yet, bury me with a 2 liter.

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ed11563


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I know what to do_sometimes wrote:

Obesity has nothing to do with sodas, or pastries, or big Macs, it has everything to do with inactive life styles.

I don't know entirely what coca cola is accused of other than typical everyday, every company does, marketing and research and lobbying.

What I do know about coca cola is their integrity. A few years back, a disgruntled employee of Pepsico, who had access to the recipe, stole a copy of the recipe and brought it to coke in search of a job. Coke took the recipe, didn't open the sealed envelope, and gave it back to Pepsico.

I'm sure they wouldn't have gotten anything new or worthwhile from reading the contents of the envelope. 

 



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ed11563


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lilyofcourse wrote:

I don't care. I'll give up my coke when I'm dead.

Better yet, bury me with a 2 liter.

Is it okay if I filter it through my kidneys first? (just kidding) 



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The Principle of Least Interest: He who cares least about a relationship, controls it.

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Frozen Sucks!

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ed11563 wrote:
I know what to do_sometimes wrote:

Obesity has nothing to do with sodas, or pastries, or big Macs, it has everything to do with inactive life styles.

I don't know entirely what coca cola is accused of other than typical everyday, every company does, marketing and research and lobbying.

What I do know about coca cola is their integrity. A few years back, a disgruntled employee of Pepsico, who had access to the recipe, stole a copy of the recipe and brought it to coke in search of a job. Coke took the recipe, didn't open the sealed envelope, and gave it back to Pepsico.

I'm sure they wouldn't have gotten anything new or worthwhile from reading the contents of the envelope. 

 

 it was the original recipe at the time coke tried to change to New Coke and it failed and pepsi was raging.  For a company without ethics it was a gift.  They didn't take it. And helped prosecute the person.



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Sometimes you're the windshield, and sometimes you're the bug.

Frozen is the bestest movie ever, NOT!
ed11563


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I know what to do_sometimes wrote:
ed11563 wrote:
I know what to do_sometimes wrote:

Obesity has nothing to do with sodas, or pastries, or big Macs, it has everything to do with inactive life styles.

I don't know entirely what coca cola is accused of other than typical everyday, every company does, marketing and research and lobbying.

What I do know about coca cola is their integrity. A few years back, a disgruntled employee of Pepsico, who had access to the recipe, stole a copy of the recipe and brought it to coke in search of a job. Coke took the recipe, didn't open the sealed envelope, and gave it back to Pepsico.

I'm sure they wouldn't have gotten anything new or worthwhile from reading the contents of the envelope. 

 

 it was the original recipe at the time coke tried to change to New Coke and it failed and pepsi was raging.  For a company without ethics it was a gift.  They didn't take it. And helped prosecute the person.

I'm sure they had reverse-engineered it many years earlier, knew what it was, and didn't want to make an exact copy. 



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The Principle of Least Interest: He who cares least about a relationship, controls it.

Always misinterpret when you can.
lilyofcourse


My spirit animal is a pink flamingo.

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I remember the big backfire of new coke.

My uncle worked at the local coke company.

First, they were to refer to it as "coke product".
Second, if anyone asked why it was changed, they were to answer "it's a new taste and new direction".

They could not elaborate. And they were not to talk about original coke.

I was at his house one day when he got home from work. He said they use to take an empty truck back to the distribution center. Now, after it was changed, they take back almost a full truck back.

For a while, there were ways to get original coke. It was pretty much a Smokey and the Bandit kind of thing. You had to find and hope you didn't get caught making black market deald.

The coke we have now is not the same as it was in the 1970s. The old coke would cause your eyes to water. It was stronger.




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A flock of flirting flamingos is pure, passionate, pink pandemonium-a frenetic flamingle-mangle-a discordant discotheque of delirious dancing, flamboyant feathers, and flamingo lingo.

Charley Harper
Nobody Just Nobody


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Well, they may not have stolen Pepsi's recipe but they were caught faking research data on the long term effects of drinking coke. I don't really care if you think your wonderful Coke company didn't do it but they did. They even issued an apology after they got busted. They had paid scientists to alter results.

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